Artificial intelligence (AI) is no longer a buzzword, it’s a transformative force reshaping the media landscape. In the podcast “AI & Media: A C-Level Playbook,” Jonathan Rivers, a media technology executive, and Cornel Stefanache, CTO at AscentCore, unpack AI’s dual nature: a tool that promises unprecedented opportunities for creativity and efficiency, yet one that carries […]
Category: Insights
AI Adoption in Media: Navigating the Technical Challenges
The Reality of AI’s Readiness AI technology, while promising, is not yet fully prepared for production-level deployment in media, particularly in trusted journalism where accuracy is critical. Jonathan Rivers notes, “The technology isn’t ready yet. It is bleeding edge precursor technology, and a lot of it just isn’t ready for real production prime time.” A […]
AI in Media: Unlocking Value and Staying Competitive
In the fast-paced world of media, staying ahead of the curve is not just an advantage, it’s a necessity. Artificial intelligence (AI) has moved beyond being a trendy buzzword to become a transformative force reshaping the industry. Media companies that fail to embrace AI risk losing ground to competitors and missing out on significant opportunities […]
AscentCore on the FT1000: Europe’s Fastest‑Growing Companies 2024 & 2025
AscentCore is proud to be included once again in the FT1000: Europe’s Fastest‑Growing Companies list, a prestigious recognition by the Financial Times and Statista. Building on our 2024 achievement, this marks a remarkable second consecutive year of being ranked among Europe’s fastest-growing firms. This recognition is grounded in our sustained double-digit revenue expansion, driven primarily by organic […]
Leveraging AI to Optimise Supply Chain in the Food Industry
In the fast-paced world of big supermarkets, where consumer demands shift rapidly and perishable goods dominate shelves, an optimized supply chain is the backbone of success. With thin margins, unpredictable demand, and the ever-present challenge of food waste, supermarkets face immense pressure to streamline operations while maintaining customer satisfaction. Artificial Intelligence (AI) emerges as a game-changing […]
How AI is Transforming the Big Supermarkets
Supermarkets are a cornerstone of daily life, yet they operate in a challenging environment defined by razor-thin profit margins, typically netting just 2.5% to 3%. Amid rising food prices and consumer expectations, the pressure is on to optimize operations and minimize losses, particularly in perishable goods like fruits, vegetables, and meats, which can account for […]
AI Agents are Revolutionizing the Media Industry
The media industry is witnessing a shift driven by the rise of AI agents – autonomous, intelligent systems capable of performing complex tasks with minimal human oversight. These advanced tools are no longer just futuristic concepts, they’re actively reshaping how content is created, distributed, and consumed. The Rise of AI Agents AI agents differ from […]
Predicting the Future of AI in 2025
As we look back at 2024, it’s clear that Large Language Models (LLMs) have made a massive impact on everyday life. From improving search experiences and personal assistants to serving as creative brainstorming partners, LLMs have truly hit the mainstream. The rapid emergence of high-quality open-source models has sparked intense competition for the traditionally closed-source […]
Building Immersive Partner Relationships in Software Development
The world of software development thrives on collaboration. The type of collaboration, however, has a clear impact on a project’s outcome. Many software projects are framed as transactional with clearly defined deliverables, timelines, and costs. And while this model has its merits, it often falls short when projects are complex, innovative, or prone to change. […]
The Evolution of Software Quality Assurance: Trends and Predictions
In software development, ensuring quality is critical to delivering successful products. Software Quality Assurance (SQA) has not only kept pace with industry advancements but also set the foundation for continuous improvement and innovation. Over the years, QA has transitioned from being a reactive process to an integral part of development cycles, fueled by methodologies, tools, […]
