INSIGHTS EMPLOYEE STORIES
Insights
shared by the experts at AscentCore

AI Adoption in Media: Navigating the Technical Challenges
The Reality of AI’s Readiness AI technology, while promising, is not yet fully prepared for production-level deployment in media, particularly in trusted journalism where accuracy

AI in Media: Unlocking Value and Staying Competitive
In the fast-paced world of media, staying ahead of the curve is not just an advantage, it’s a necessity. Artificial intelligence (AI) has moved beyond

AscentCore on the FT1000: Europe’s Fastest‑Growing Companies 2024 & 2025
AscentCore is proud to be included once again in the FT1000: Europe’s Fastest‑Growing Companies list, a prestigious recognition by the Financial Times and Statista. Building on our

Leveraging AI to Optimise Supply Chain in the Food Industry
In the fast-paced world of big supermarkets, where consumer demands shift rapidly and perishable goods dominate shelves, an optimized supply chain is the backbone of

How AI is Transforming the Big Supermarkets
Supermarkets are a cornerstone of daily life, yet they operate in a challenging environment defined by razor-thin profit margins, typically netting just 2.5% to 3%.

AI Agents are Revolutionizing the Media Industry
The media industry is witnessing a shift driven by the rise of AI agents – autonomous, intelligent systems capable of performing complex tasks with minimal

Hyperautomation: The Next Frontier in Digital Transformation
In today’s digital-first economy, speed, efficiency, and intelligence are no longer just competitive advantages, they are survival imperatives. Organizations across industries are under constant

AI-Powered Personalization in Content Experience & Media
In the age of digital overload, content is everywhere and attention is scarce. For the media industry, the challenge is no longer just creating compelling

Artificial General Intelligence (AGI): The Dawn of a New Era
What is AGI? Artificial General Intelligence, or AGI, refers to a type of AI that possesses the ability to understand, learn, and apply knowledge

Multimodal AI: Revolutionizing how AI Understands our World
In 2025, artificial intelligence has evolved far beyond processing single types of data. Enter multimodal AI, a transformative approach where systems integrate and analyze multiple