Daniel Iuga, Graphic Designer, on Aligning Form and Function in Creating and Consolidating the AscentCore Brand.

Tell us more about what makes a designer „tick” in his own personal time

Designers are often passionate about their craft and tend to be creative individuals with a keen eye for detail. In my free time, I try to stay curious and usually I do a lot of different things because I get bored quickly. Usually, I like to watch movies, explore art galleries, a bit of traveling here and there, and simply just observe the world around me. I may also pursue my older hobbies or interests that allow me to express my creativity, such as painting, drawing, and tattooing. Ultimately, what makes a designer “tick” in their personal time is their desire to create and innovate, whether it’s in their professional work or personal pursuits.

What led you on the path to Marketing?

It’s the best medium for me to be in because, on a daily basis, I do a lot of different stuff. I am fortunate to work with a team full of creative people and I can take advantage of my previous experience with art and I can leave my mark through the things I work on.

What do you use for inspiration in a typical workday?

I often look to other designers and creatives for inspiration, whether it’s through design blogs, social media, or online communities. I may also gather inspiration from art, architecture, nature, and other forms of visual media. 

My thinking process when I try to find new ideas is to search for them in all the art forms I consume and enjoy such as movies, music, traditional art, etc.

Pencil or stylus? Are you an analog or a digital person?

I started this journey in analog and even though I have a lot of experience with the digital medium too, I think the analog way still takes the win. It’s easier to spam CTRL-Z whenever you make a mistake, sure, but in a traditional art piece those “mistakes” give life and character and reveal the real you.

Would you rather:

a. “Always have the first idea pass as a winner through the feedback session” or

b. “Have the ability to spot any typo in any text, always, forever.”?

I`m at the fifth stage of denial and I accepted that typos are a part of my life. In these circumstances, I would rather always have the first idea pass as a winner even though probably there will be some pretty bad ones here and there. 

Which is your favorite AscentCore value and why?

Out of the three AscentCore values, the one that resonates with me the most is “Integrity”. I think that taking ownership of what you put on the table is the right way to grow as a person. For me, integrity means more than just being honest – it means being consistent in my actions and living up to my commitments. I believe that integrity is essential not only in personal relationships but also in a professional context.

What is the most important lesson you’ve learned in your time here at AscentCore?

I have learned to work in a team and to be more confident in my ideas and I am trying to get even better at it. Before I joined AscentCore I was pretty bad at working with people or taking any kind of feedback from them. I think I got better at it :))

Working in a team has taught me a lot about myself and how to collaborate effectively with others. Through my experiences at AscentCore, I have learned the importance of being open to feedback and constructive criticism, and have become more confident in my ideas as a result. I feel I have come a long way since joining AscentCore. I have learned to listen actively to my teammates’ ideas, and to contribute my own thoughts in a respectful and constructive manner. This has helped me to become a more effective team player, and to work towards achieving our shared goals together.

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